The audience platform for recipe publishers

Build a lasting audience
around your recipes.

Give readers more reasons to discover, save, plan, shop, cook, and return - directly on your site and around your content.

Ready to set up Allspice? Create an account.

A modern recipe site should do more
than display a recipe.

Readers increasingly expect the same intelligent, personalized tools they already use elsewhere. Allspice brings those capabilities directly to your site - so readers can discover, plan, shop, and cook without disconnecting from your content.

80.5% cook off-page
70.6% avoid recipe sites
72.9% skip publisher content

Give readers a better experience - and more reasons to come back.

One platform. Three ways to fit your site.

Choose the experience that best fits your content, layout, and readers - or use different configurations by device and page type.

Allspice Inline configuration embedded directly inside a recipe post.

Everything readers need to keep cooking with you.

From finding the right recipe to planning the next meal, Allspice keeps the entire cooking journey connected to your site.

01 / 06 Discover

Help readers find what to make

AI search lets readers ask for what they actually want - quick dinners, pantry-friendly meals, healthy options, or recipes based on mood - instead of relying only on title search.

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  • Understands intent, not just keywords (“easy dinner”, “high protein”, “what can I make with chicken and rice”)
  • Prioritizes your content when searches don’t match perfectly, reducing dead ends
  • Personalizes suggestions based on saved recipes, behavior, preferences, and trends
  • Turns your archive into a dynamic recommendation engine instead of static categories
Allspice AI search in a mobile recipe view and on a desktop recipe site.
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02 / 06 Decide

Give readers confidence before they cook

Readers can ask questions, customize recipes, check substitutions, adjust serving sizes, and understand the recipe without leaving the page.

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  • 10.2% of users leave your site to ask AI questions before cooking
  • 24.3% continue entirely off-platform, and only 47% return
  • Every unanswered question increases the chance they leave
  • Built-in AI answers questions, suggests substitutions, and explains steps instantly
  • Personalizes responses based on user preferences and behavior
  • 57% of users would use an AI assistant if it existed on the page
Reader asking questions and customizing a recipe with Allspice on mobile and desktop.
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03 / 06 Plan

Help readers plan the week around your recipes

Meal plans let readers organize your recipes into dated plans - a few dinners or a full week - then turn the whole plan into one shopping list.

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  • Build flexible meal plans from your recipe archive
  • Fill breakfast, lunch, dinner, snack, and more
  • Schedule plans onto real calendar dates
  • Generate a consolidated grocery list from the whole plan
  • Offer free or paid publisher meal plans from your site
Meal planning with Allspice recipes on mobile and desktop.
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04 / 06 Shop

Turn recipes into smart grocery lists

Allspice organizes ingredients into ready-to-shop lists, helps readers check what they already have, and supports online ordering or in-store shopping.

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  • Combine ingredients from multiple recipes into one list
  • Add items from any site, not just yours
  • Add custom ingredients and manage multiple lists
  • Share lists with family or roommates
  • Automatically merges duplicates and combines quantities
  • Works across recipes and sessions, not just a single page
Smart grocery list and shopping flow from a recipe in Allspice on mobile and desktop.
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05 / 06 Cook

Guide readers step-by-step

Cook Mode turns long recipe pages into a focused cooking experience with steps, ingredient context, timers, and fewer distractions.

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  • Automatically links ingredients to each step
  • Shows exact amounts per step with no extra work
  • Detects and surfaces timers directly from instructions
  • Keeps context clear throughout the recipe
  • Supports hands-free control (“next step”, “start timer”, etc.)
  • Includes voice mode, screen-on mode, and in-cook AI assistance
  • 80.8% would cook on-site with guided mode, and 73.2% would cook more often
Cook Mode with step-by-step instructions on mobile and desktop.
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06 / 06 Save & Return

Bring readers back for the next meal

Saved recipes, pantry contents, preferences, and cooking history make every future visit more useful - turning one recipe interaction into an ongoing relationship. They can also import recipes from social media, cookbook photos, and more, bringing everything they cook into one place.

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  • Users pull recipes from everywhere, not just one site (Google, social, YouTube, cookbooks)
  • 80.5% rebuild recipes outside the page using screenshots, notes, or other tools
  • Most “save” features fail because they are limited to one site
  • Save recipes from anywhere into one unified system
  • Build a personal cooking system with pantry, preferences, and history
  • Increases return visits by making future cooking easier
  • By default, users only see recipes from your site while on your site
Saved recipes and repeat visits in Allspice on mobile and desktop.
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Publisher Portal

Full control from your dashboard

Configure placements, track performance, view analytics, and manage revenue - all from one place.
Control features

Control what appears on your site

Turn features on/off anytime - Cook Mode, Save, AI chat, ingredient tools, and more.

Match your brand

Match your brand automatically

Choose inline buttons, floating buttons, or both - plus styling controls (and whitelabeling on premium tiers).

Identify top recipes

Identify top recipes and trends over time

Understand what's driving the most cooking activity so you can double down on the content that performs.

Why recipe sites use Allspice

Keep readers on your site longer

Better tools mean more engagement, more return visits, and new revenue streams.
Reader experience

Help readers actually cook

Cook Mode shows one step at a time - no more jumping between ingredients and instructions with messy hands.

Built for real cooking, with your phone on the counter.
Engagement

Turn readers into repeat visitors

When readers save recipes and use cooking tools, they come back. Track saves, Cook Mode usage, and ingredient interactions to see what people actually use - not just what they click.

Monetization

Monetization that fits naturally

Generate additional revenue through shopping integrations, premium features, and paid meal plans - without adding clutter or disrupting your site experience.

Fully controlled in your portal, no code changes required.

Get product updates in your inbox

New features, publisher case studies, and release notes - about once a week. No spam.