Track earnings & revenue sharing
Earn subscription-style recurring revenue from your content without paywalls. Revenue is attributed fairly based on time users spend on your recipes.
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Overview
Allspice Revenue Share is designed to help publishers earn subscription-style recurring revenue from their content - without requiring you to put your site behind a paywall or remove ads.
When readers use Allspice on your recipes, you can earn a portion of Allspice revenue generated by those users, primarily from:
- Allspice Premium subscriptions
- Grocery delivery commissions (affiliate commerce through delivery partners)
Revenue is attributed fairly based on how much time users spend on your content while using Allspice.
A good mental model is that Allspice helps you "turn your recipe site into a subscription business" without taking away your existing monetization (ads).
Prerequisites
Before revenue share can be activated for your account, you'll need:
- An approved Allspice Partner account
- Your domain successfully linked + verified in the Partner Portal
- The Allspice widget live on supported recipe pages
- A signed partner agreement (includes your revenue share / commission terms)
- A payout method on file (configured during onboarding)
If you operate multiple sites, link all domains up front so attribution works correctly from day one.
How Revenue Share Works
Allspice distributes partner earnings based on a simple concept:
Publishers earn based on engagement with their content.
Revenue attribution is driven by time spent on partner content while using Allspice, rather than "last-click" attribution models.
At a high level:
- Allspice generates eligible revenue (subscriptions + grocery commerce)
- A portion of that revenue becomes the "partner share pool" (based on your partner commission rate)
- That partner pool is allocated across Allspice partner domains based on time spent
This model is designed to reward publishers whose recipes users actually cook from and return to - not just where a user happened to subscribe.
Subscription Revenue Share
Allspice Premium subscriptions fund a major portion of partner revenue share.
How subscription revenue is attributed
When a user is subscribed to Allspice Premium, partner revenue share is earned based on:
- which partner sites the user spends time on
- and how that time is distributed across those sites over time
If a user spends:
- 100% of their Allspice time on your site → you receive 100% of your eligible share
- 50% on your site + 50% on another partner site → you receive 50% of your eligible share
Commission rate (partner share percentage)
Each publisher's agreement includes a commission rate (example: 50%) that determines the share of eligible subscription revenue allocated to partners.
Example (simplified):
- A subscribed user generates $10 in eligible subscription revenue
- Partner commission rate = 50%
- $5 remains with Allspice
- $5 becomes the partner share pool
- That $5 is split across partner sites based on time spent
Your partner portal will show the numbers; publishers generally don't need to manually compute this, but it's helpful to understand the model.
Ongoing earnings over time
Publishers can continue earning revenue from a subscribed user over time, as long as:
- the user remains subscribed, and
- you remain an active Allspice partner
Grocery Delivery Revenue Share
Allspice also generates revenue through grocery delivery commissions when users build carts and place delivery orders via supported providers.
When grocery revenue is earned
Grocery delivery commissions are earned when:
- a user adds ingredients from one or more recipes into a grocery list
- the grocery list is sent to a grocery delivery partner (ex: Instacart)
- the order is placed successfully
How grocery revenue is attributed to publishers
When a grocery order includes recipes from one or more Allspice partner sites, revenue share is distributed proportionally.
This is generally determined by which partner recipes contributed to the grocery list and order.
Example (simplified):
- A grocery order contains ingredients from 2 recipes on Site A
- and 2 recipes on Site B
- → grocery commerce revenue is split proportionally between Site A and Site B
This prevents "last recipe added wins" behavior and better reflects the true value each publisher contributed.
Grocery commission rates
Commerce commission rates are based on Allspice's negotiated agreements with grocery delivery partners and may change over time.
Attribution & Time-Spent Model
Allspice uses time spent to fairly allocate partner revenue.
What "time spent" means
Time spent refers to user engagement on a partner domain while using Allspice-enabled experiences, such as:
- interacting with the widget
- saving recipes
- using cooking flows
- generating grocery lists from partner recipes
- other Allspice usage tied to partner content
What happens when users use multiple sites
If a user interacts with multiple Allspice partner sites in the same subscription period, revenue is split across those sites based on time spent.
Example:
- 70% of time on Site A
- 30% of time on Site B
- → the partner revenue pool is split 70/30
This model aligns incentives across publishers: you earn more when your recipes are more useful, and you don't lose credit just because users also love other creators.
Attribution across multiple domains you own
If you operate multiple domains, each domain is tracked independently unless/until you create a publisher group (coming soon).
Ads & Monetization Compatibility
Allspice is designed to enhance your site monetization - not replace it.
Ads can continue to run normally
Because the Allspice widget does not require a full-page takeover, publishers can continue to run their existing ad setup while benefiting from higher session time.
Widget placement avoids common ad locations
Allspice is engineered to avoid blocking common ad placements, including:
- sticky bottom footer ads
- common floating video ad placements near the bottom of the viewport
Higher engagement time + stable ad delivery = increased revenue opportunity, even before revenue share is factored in.
Ads inside the Allspice widget
Allspice supports limited ad placements inside the widget today (such as footer-style and floating units).
Whether widget-based ads are enabled depends on:
- your ad provider setup
- compatibility requirements
- partnership agreements with ad platforms (when applicable)
If you're running Mediavine, Raptive, or other major providers, we can review widget ad compatibility during onboarding.
Payout Timing & Reporting
When payouts happen
Partner payouts occur after Allspice receives funds from:
- subscription billing processors
- grocery commerce partners
This means partner payouts are not instant and may follow standard payout delays common in subscription and affiliate ecosystems.
Reporting and analytics
Partners can track performance inside the Partner Portal, including:
- engagement and usage trends
- recipe performance
- ingredient-level analytics
Revenue reporting is currently being expanded, and will include clearer breakdowns as it rolls out.
Analytics update daily, so it's normal to see a delay before new activity is reflected.
Upcoming Monetization Tools
Allspice is actively building more monetization options for publishers.
Ad-free subscription (publisher-configured)
We're working on an ad-free experience where users can pay a fee set by you (the publisher) to browse and cook on your site without ads.
This revenue split is expected to be significantly more favorable to publishers than traditional ad monetization.
Premium recipes and meal plans
We're also building tools for publishers to offer premium content through the Partner Portal, such as:
- premium recipes
- free or paid meal plans
- subscriber-only content experiences
These features are designed to let publishers monetize directly through Allspice without requiring a full membership rebuild on your site.